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It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique— in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes. Waterproof Go surf, snowboard, or even take a shower with them on.  Easily Adjustable One size fits all, easy to slip on and off.

Add some magic to your everyday with our Chasing Rainbows Ring. Available in a silver or gold finish, this wraparound design features a cutout rainbow charm for a touch of whimsy and tons of good vibes.

You don’t have to venture all the way to the North Pole for a beary cute style—just sport our Polar Bear Charm Bracelet! Available in two string shades—ice blue and black—this bitty braid design features a dangling polar bear charm in a cool silver finish. For every bracelet sold, Pura Vida will donate 5% of the purchase price ($10,000 minimum) to the Wildlife Conservation Network. This nonprofit organization protects endangered wildlife by supporting conservationists who ensure wildlife and people coexist and thrive. Find out more at wildnet.org! *If you'd like to learn more about our charity donations, click here.

Have the prettiest stack in your pack with our Llama Charm Bracelet. Available in two string shades with a silver or gold charm, this bitty braid design features a dangling llama charm with colorful enamel detailing. For every bracelet sold, Pura Vida will donate 5% of the purchase price ($10,000 minimum) to the Wildlife Conservation Network. This nonprofit organization protects endangered wildlife by supporting conservationists who ensure wildlife and people coexist and thrive. Find out more at wildnet.org! *If you'd like to learn more about our charity donations, click here.

One way to make your favorite PV piece even more special? By customizing it with your own message! Our Engravable One Heart Ring comes in three metal finishes—silver, gold and rose gold—and can be personalized with your initials, an important date, constellations or cute symbols!

Save 35% on bracelets by purchasing our Blood Saves Lives Friendship Pack ($70 value), featuring 10 stackable styles that benefit the nation’s largest blood provider, the American Red Cross. For every friendship pack sold, Pura Vida will donate 5% of the purchase price to the Red Cross to support its mission to provide lifesaving blood to those in need. *If you'd like to learn more about our charity donations, click here. **The American Red Cross name and logo are used with its permission, which in no way constitutes an endorsement, express or implied, of any product, service, company, opinion or political position. The American Red Cross name and logo are registered trademarks owned by the American National Red Cross. The American Red Cross is a 501(c)(3) charity. For more information, please visit redcross.org. Waterproof Go surf, snowboard, or even take a shower with them on.  Easily Adjustable One size fits all, easy to slip on and off.

Handcrafted using hypoallergenic sterling silver and 18k gold plating, each piece in our Demi-Fine Collection is artisan-made and unique. Treat yourself or someone special to a keepsake that will live on and look stunning. Leave your mark of love on the world with the Sunburst Heart Necklace. Available in anti-tarnish sterling silver or 18k gold plating, this elevated design is a set on a delicate satellite chain, with a dangling heart charm and bezel-set cubic zirconia stone for a hint of sparkle. 18K Gold + Sterling Silver Hypoallergenic 18k plated gold over .925 sterling silver or .925 sterling silver. Cubic Zirconia Stone Cubic zirconia stone. 2mm diameter.

Handcrafted using hypoallergenic sterling silver and 18k gold plating, each piece in our Demi-Fine Collection is artisan-made and unique. Treat yourself or someone special to a keepsake that will live on and look stunning.  Let your inner love radiate with the Sunburst Heart Ring. Available in anti-tarnish sterling silver or 18k gold plating, this signet-inspired design features a textured heart charm for endless dimension, and shines even brighter thanks to a bezel-set cubic zirconia stone. 18K Gold + Sterling Silver Hypoallergenic 18k plated gold over .925 sterling silver or .925 sterling silver. Cubic Zirconia Stone Cubic zirconia stone. 1.25mm diameter.

What is love? Looking good and giving back, and that’s exactly what our Blood Saves Lives Original Bracelet is for! With strands of red, pink and white, this sweet and stackable style benefits the nation’s largest blood provider, the American Red Cross. For every bracelet sold, Pura Vida will donate 5% of the purchase price to the Red Cross to support its mission to provide lifesaving blood to those in need. *If you'd like to learn more about our charity donations, click here. **The American Red Cross name and logo are used with its permission, which in no way constitutes an endorsement, express or implied, of any product, service, company, opinion or political position. The American Red Cross name and logo are registered trademarks owned by the American National Red Cross. The American Red Cross is a 501(c)(3) charity. For more information, please visit redcross.org. Waterproof Go surf, snowboard, or even take a shower with them on.  Easily Adjustable One size fits all, easy to slip on and off.

We love love (and our Woven Rainbow Seed Bead Bracelet)! This ready-to-stack style features an array of itty bitty seed beads in rows of rainbow hues. For every bracelet sold, Pura Vida will donate 5% of the purchase price ($25,000 minimum) to The Trevor Project, the leading suicide prevention and crisis intervention organization for lesbian, gay, bisexual, transgender, queer, and questioning (LGBTQ) young people. *If you'd like to learn more about our charity donations, click here.

Our Half Flat Woven Bracelet is a simple style that adds a little texture to every stack. This woven design lends a pop of color that looks perfect with our Original and charm bracelets. Waterproof Go surf, snowboard, or even take a shower with them on.  Easily Adjustable One size fits all, easy to slip on and off.

You can wear our Pride Crew Tee with…well, pride! Available in white or black, this short-sleeve style features a rainbow graphic and “love for all” slogan on the chest. For every shirt sold, Pura Vida will donate 5% of the purchase price ($25,000 minimum) to The Trevor Project, the leading suicide prevention and crisis intervention organization for lesbian, gay, bisexual, transgender, queer, and questioning (LGBTQ) young people. *If you'd like to learn more about our Charity donations, click here.

Show everyone what you stand for with our Progress Pride Bracelet. For every bracelet sold, Pura Vida will donate 5% of the purchase price ($25,000 minimum) to The Trevor Project, the leading suicide prevention and crisis intervention organization for lesbian, gay, bisexual, transgender, queer, and questioning (LGBTQ) young people. *If you'd like to learn more about our Charity donations, click here. Waterproof Go surf, snowboard, or even take a shower with them on.  Easily Adjustable One size fits all, easy to slip on and off.

Live your truth and be an ally for the LGBTQ community with our Nonbinary Bracelet. For every bracelet sold, Pura Vida will donate 5% of the purchase price ($25,000 minimum) to The Trevor Project, the leading suicide prevention and crisis intervention organization for lesbian, gay, bisexual, transgender, queer, and questioning (LGBTQ) young people. *If you'd like to learn more about our Charity donations, click here. Waterproof Go surf, snowboard, or even take a shower with them on.  Easily Adjustable One size fits all, easy to slip on and off.

Love who you want and what you wear with our Progress Pride Anklet. In a rainbow of string shades, this OG style helps you put your best foot forward in support of the LGBTQ community. For every anklet sold, Pura Vida will donate 5% of the purchase price ($25,000 minimum) to The Trevor Project, the leading suicide prevention and crisis intervention organization for lesbian, gay, bisexual, transgender, queer, and questioning (LGBTQ) young people. *If you'd like to learn more about our Charity donations, click here. Waterproof Go surf, snowboard, or even take a shower with them on.  Easily Adjustable One size fits all, easy to slip on and off.

Make a powerful statement of individuality with our Men's Motivation Signet Ring. Crafted from stainless steel with a sleek, timeless design, this ring is a  the perfect style to help you stand out from the crowd. Stainless Steel Stainless steel & burnished silver plating or stainless steel & IP matte black plating. Waterproof/Water Resistant Go surf, snowboard, or even take a shower with them on.

Hit the road in style with our Men's Mixed Seed Bead Cord Necklace! It's a handmade blend of adventure and style, the perfect accessory for any man who isn't afraid to take the road less traveled. Whether you're out on the town or hitting the trails, this necklace will show your true colors! Waterproof Go surf, snowboard, or even take a shower with them on.

Upgrade your look with our sleek Men's Stone Bead Necklace. Perfectly neutral so it'll match any outfit, this stylish accessory is the ticket to completing every look. Waterproof Go surf, snowboard, or even take a shower with them on.

Hit the road in style with our Men's Mixed Seed Bead Cord Bracelet! It's a handmade blend of adventure and style, the perfect accessory for any man who isn't afraid to take the road less traveled. Whether you're out on the town or hitting the trails, this bracelet will show your true colors! Waterproof Go surf, snowboard, or even take a shower with them on.

Level up your wrist game with our sleek and stylish Men's Black Gunmetal Stone Bracelet, the ultimate accessory for the modern man. Crafted with high-quality black gunmetal stone beads, this bracelet is perfect to wear individually or in a stack.  Waterproof Go surf, snowboard, or even take a shower with them on.