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Pura Vida Bracelets

Fruit Charms Bracelet

Talk about cute fruit! Our Fruit Charms Bracelet features our bitty braid design, with dangling enameled fruit charms for your daily dose of adorable.

$18.00

Pura Vida Bracelets

Playa Bonita Bracelet

Meet the Playa Bonita Bracelet: Your vibrant, waterproof sidekick for endless summer fun! With its bold colors and durable design, it's your go-to accessory for poolside lounging, beach days, and dancing in the rain. Handcrafted in shades of blues and greens it's the perfect way to add a pop of color to any outfit. Dive into summer with the Playa Bonita Bracelet! Waterproof Go surf, snowboard, or even take a shower with them on.  Easily Adjustable One size fits all, easy to slip on and off.

$8.00

Pura Vida Bracelets

Vintage Heart Charm

You + our Vintage Heart Bracelet = the perfect match! This throwback design features a bitty braided band in two string hues, with a retro rainbow heart charm with a sparkling rhinestone.

$18.00

Pura Vida Bracelets

Seeing Stars Band Ring

Our Seeing Stars Band Ring will have you have you doing just that! This space-chic style comes in a rose gold and silver finish with a continuous star band that adds all the celestial charm.

$20.00

Pura Vida Bracelets

Maui Charms Anklet

Keep the summer spirit alive with our Maui Charms Anklet. Set on a delicate silver chain, this paradise-inspired design features five beach-babe charms, from a palm tree, sea shell and sunshine to a rainbow and mini cutout Wave charm.

$24.00

Pura Vida Bracelets

On The Road Charm

Set out for an epic adventure with our On the Road Bracelet! This whimsical, boho style comes in four fall hues, with a dangling enameled camper charm in either a gold or silver finish. Hint: Pair it with our Happy Camper Bracelet for the perfect outdoor style.

$12.00

Pura Vida Bracelets

Pride Alphabet Bead Bracelet

Wear your pride on your sleeve with our new Pride Alphabet Bead Bracelet! This retro-inspired style features colorful alphabet beads on a white bitty braid bracelet, and is the perfect style to layer with Originals or wear on its own! For every bracelet sold, we’ll donate 5% of the purchase price* to The Trevor Project, the world’s largest suicide prevention and crisis intervention organization for LGBTQ young people, with a minimum donation of $10,000. *If you'd like to learn more about our Charity donations, click here.

$16.00

Pura Vida Bracelets

Pride Sticker

Our new Pride Sticker is the must-have accessory to show your pride and give back to a good cause! For every sticker sold, we’ll donate 5% of the purchase price* to The Trevor Project, the leading suicide prevention organization for lesbian, gay, bisexual, transgender, queer, and questioning (LGBTQ) young people. *If you'd like to learn more about our charity donations, click here.

$3.00

Pura Vida Bracelets

Happy Yellow

We had to have Charli D'Amelio design her own original of course - the bracelet that started it all! Hand-made, waterproof and perfectly unique... there are SO many reasons to love this OG Pura Vida style. Charli chose this sunny yellow shade because she wanted it to reflect her upbeat and positive attitude. Waterproof Go surf, snowboard, or even take a shower with them on.  Easily Adjustable One size fits all, easy to slip on and off.

$8.00

Pura Vida Bracelets

Palm Leaf Hoop Earrings

These new Palm Leaf Hoop Earrings are straight from the wild and ready for summer! Step into the jungle with these unique leaf shaped hoop earrings to make a subtle yet fun statement.

$18.00

Pura Vida Bracelets

Havana Charm

Take a little bit of Cuba with you wherever you go in our new Havana Bracelet! In a wide range of beachy tones, this bitty braided bracelet includes a palm charm in silver or rose gold to make it luxe!

$16.00

Pura Vida Bracelets

Neon Moon Bracelet

The stacking bracelet of the summer is hands down our new Neon Moon Bracelet. With metal spacer disks to match the bitty braided bracelet and a freshwater pearl sandwiched in between, stack this bracelet with *any* (and we mean any) neon Charm, Braided, or Original you can find!

$18.00

Pura Vida Bracelets

Bungee Cord Alphabet Beaded Bracelet

This throwback style adds a touch of playfulness and a pop of color to every stack. Featuring a bungee cord and retro alphabet beads, it's the perfect piece to mix and match with your fave string styles.

$18.00

Pura Vida Bracelets

Tarot Card Ring

What do the cards have in store?? Let our Tarot Card Ring tell you! These boho beauties feature three of the most powerful cards in the deck: Choose from the Lover, signifying finding harmony within yourself; the Star, symbolizing inspiration and renewed optimism; the Sun, foretelling good fortune and happiness; the Moon, representing intuition and imagination; and the Empress, symbolizing femininity and creative expression. (Or play your cards right and get all five!).

$18.00

Pura Vida Bracelets

Sunny Days Alphabet Beaded Bracelet

Keep your outlook on the bright side with our Sunny Days Alphabet Beaded Bracelet. This super-chic, stackable style features a strand of white puka shell beads, with silver accents and bold lettering that spells out “SUNNY.”

$18.00

Pura Vida Bracelets

Cowabunga

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes.

$8.00

Pura Vida Bracelets

Toes On the Nose

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes.

$8.00

Pura Vida Bracelets

Silver Tarot Card Pendant Necklace

Get a glimpse into your future with our Tarot Card Pendant Necklace. Available in two metal finishes—silver and rose gold—this ready-to-layer style comes with a twisted rope chain and dangling tarot card pendant. Choose from the Lover, signifying finding harmony within yourself; the Star, symbolizing inspiration and renewed optimism; the Sun, foretelling good fortune and happiness; the Moon, representing intuition and imagination; and the Empress, symbolizing femininity and creative expression. (Or play your cards right and get all five!).

$20.00

Pura Vida Bracelets

For All Fidget Necklace

Keep calm and show your Pride with the For All Fidget Necklace! This standout style features a golden rope chain and bar charm stamped with enamel rainbow letters, plus a glittering heart stone to really make a statement. For every necklace sold, Pura Vida will donate 5% of the purchase price ($50,000 minimum) to The Trevor Project, the leading suicide prevention and crisis intervention organization for lesbian, gay, bisexual, transgender, queer, and questioning (LGBTQ+) young people. *If you'd like to learn more about our Charity donations, click here.

$16.80

Pura Vida Bracelets

Rose Gold Stone Wave Toe Ring

What good is a wave if it's not decked out in pretty stones? The Stone Wave Toe Ring features two types of stones - turquoise or opal - set side by side along our classic wave design so you can take the beach with you wherever you go!

$14.00